Responsable de comunicación - Branded Content
Some predictions of what is likely to happen in the upcoming season
The post-pandemic era is drawing a new normality open to all kinds of predictions. The hotel sector is no stranger to these constant changes that are forcing companies to adapt their businesses quickly to meet the new needs of their customers.
Find out if it's time to change your management system
This is a post dedicated to those hoteliers who are in the process of digitising their business, who may already have their own booking engine and channel manager, but have not yet dared to change the heart of their hotel, their PMS. If you are in this situation... keep reading!
Some basic notions about revenue management necessary for your hotel's success
Improving revenues is possible thanks to a good revenue management strategy, but despite this objective fact, we still observe that not many hotels are implementing it.
Booking incorporates a new marketing tool on its platform, a programme that now allows hotels to bid on a CPC (cost per click) model along the lines of Google Ads.
This new feature will allow hotels to boost their visibility in destination searches: the winner of the bid is placed directly on the second position of the first page of results with the Ad tag; this will differentiate it from Promoted, which is used for hotels participating in booster programmes.
Ideas for optimising revenue at Christmas
Take advantage of the Christmas period to generate income and maximise revenue, here are some tips that will boost your sales during these weeks.
Successful participation at the first HotelTech Summit Mallorca
Professionals from the hotel and technology sector share a day of debate and reflection on leadership, digitisation and new technologies.
A study carried out by SERGESTUR places us in the Top Technological Top of the Spanish tourism sector.
At GuestPro | Technology for disruptive hoteliers we believe in technological innovation as a driver to keep improving the hotel industry, that's why it is very important to be part of this group that leads in innovation every day.
GuestPro participates in the first meeting of this tour that brings together the best professionals in the sector.
Marketing, revenue and sales; three topics that every hotelier currently has on the table, were the ones that marked the first meeting of the Total Revenue Roadshow organised by the Incubadora Revenue platform.
We visited a sector that has a long way to go in terms of digitalisation and the application of new technologies.
GuestPro participates for the first time in the Spanish Campsites Congress to be held in Malaga on the 10th and 11th of November. Organised by the Spanish Federation of Campsites (FEEC), the congress will be attended by more than 200 companies that will analyse the evolution of the sector and discuss key issues such as DIGITALISATION, SUSTAINABILITY and ENERGY EFFICIENCY.
GuestPro sponsors the Total Revenue Roadshow - "We're hatching something...".
We will be present as official sponsors at the first stop of the tour organised by Incubadora Revenue in Palma de Mallorca on the 9th of November.
